Relative Intelligence · Consumer Finance

How Capital One Financial (COF) compares with the whole market and its popular alternatives
Built by QuantCommons' quantitative engine, this page is about relative opportunity, not data on COF alone. It places COF (Capital One Financial Corporation) against 20+ popular alternatives, its neighboring categories and the entire market of over 10,000 U.S.-listed stocks and ETFs, and surfaces what has done better on consistent outperformance, return for the risk taken, behavior in real market crashes and diversification. The result is a clearer view of where COF stands in the market, and of the alternatives worth a closer look.
Period covered: COF's full trading record, from November 1994 through September 2026. All returns include reinvested dividends. Data as of October 22, 2026.
Data as of October 22, 2026. Full tables and charts read best on a larger screen.
This page answers the following questions about COF
Key findings
Not AI-generatedThese key findings are generated by our proprietary relative intelligence engine, directly from the data on this page.
- Right nowCOF is 20.2% below its high, bear-market territory, while the S&P 500 sits 1.9% below a record. COF has trailed the market, rising 2.8% over the past 6 months against 8.0% for the S&P 500 and 7.8% for the Nasdaq 100. At a glance ↓
- Stock or market?COF rose 1.4% over the past 3 months, in line with the consumer finance ETF XLF (State Street Financial Select Sector SPDR ETF), which rose 1.4%. The S&P 500 rose 2.5%. Its consumer finance peers did not move as one over the past 3 months: OPRT (Oportun Financial) rose 66.5%, while BAC (Bank of America) fell 16.7%.
- Past 1 to 3 yearsOver the past year, COF fell 6.3% while the S&P 500 rose 15.6%. On the flip side, the last two calendar years both went the same way: COF rose 37.6% in 2025, while the S&P 500 rose 15.6%. By year ↓
- Long termCOF turned $10,000 into $32,100 over the past decade, against $41,600 in the S&P 500. Growth of $10,000 ↓
- In a crashAcross seven sell-offs, COF has typically fallen 1.6 times as far as the S&P 500. In the Covid crash, COF fell 58.8%, against 33.7% for the S&P 500. That was more than JPM (JPMorgan Chase & Co., 42.5%) but less than SYF (Synchrony Financial, 62.0%). Crash tests ↓
- DiversificationAgainst the S&P 500, COF has a correlation of 0.52 over 5 years, more closely than 78% of stocks worth at least $300 million. Next to an index fund it is some diversification, but not a hedge. Market capture ↓
- Better options
- Nearby categories and themes
- PAG (Penske Automotive Group, auto dealerships) and FCFS (FirstCash, consumer finance) earned more than COF with less volatility over the past 5 years. PAG returned 16.5% a year at 31.8% volatility, against 5.8% a year at 35.1%.
- Whole market
- 1,076 of the 3,641 stocks and funds worth at least $500 million earned more than COF with less volatility over the past 5 years, among them AAPL (Apple), GOOG (Alphabet) and MSFT (Microsoft).
How much would $10,000 in COF have grown?
This chart tracks a hypothetical $10,000 investment in COF over the past 29 years, with dividends reinvested, alongside the same amount in the S&P 500, investments that ended ahead of COF over the same span and COF's popular alternatives, among those that traded for the entire period. A second view covers the past 5 years, the period the better options further down the page are judged on. It shows not only where each investment ended up but also how smooth or uneven the path was.
- $10,000 invested in COF at the end of September 1997 would have grown to $178,099 by September 2026, more than the $132,907 it would have become in SPY, an S&P 500 fund.
- Five of the eight other investments on the chart ended ahead of COF, and FICO finished highest, at $470,975.
Choose a period
From the end of September 1997 to the end of September 2026. The scale is logarithmic, so equal steps up the chart are equal percentage gains. Hover over a fund in the key to pick out its line. 335 of the 1,042 stocks and funds worth at least $500 million that traded the whole period ended ahead of COF; the chart shows 5, closest alternatives first. The other 3 lines are popular alternatives, shown for context.
- FICO$470,975+4,610% total · +14.2% a year
- CACC$382,533+3,725% total · +13.4% a year
- WRLD$257,602+2,476% total · +11.9% a year
- JPM$189,407+1,794% total · +10.7% a year
- AXP$184,080+1,741% total · +10.6% a year
- COF$178,099+1,681% total · +10.4% a year
- SPY (S&P 500)$132,907+1,229% total · +9.3% a year
- SLM$64,103+541% total · +6.6% a year
- BAC$36,875+269% total · +4.6% a year
- C$11,853+18.5% total · +0.6% a year
From the end of September 2021 to the end of September 2026. The scale is logarithmic, so equal steps up the chart are equal percentage gains. Hover over a fund in the key to pick out its line. 1,952 of the 3,630 stocks and funds worth at least $500 million that traded the whole period ended ahead of COF; the chart shows 5, closest alternatives first. The other 3 lines are popular alternatives, shown for context.
- ENVA$48,367+384% total · +37.1% a year
- JPM$22,905+129% total · +18.0% a year
- C$21,876+119% total · +16.9% a year
- AXP$19,289+92.9% total · +14.0% a year
- SPY (S&P 500)$19,000+90.0% total · +13.7% a year
- V$16,755+67.5% total · +10.9% a year
- MA$16,338+63.4% total · +10.3% a year
- SYF$16,226+62.3% total · +10.2% a year
- BFH$13,265+32.6% total · +5.8% a year
- COF$13,015+30.2% total · +5.4% a year
COF at a glance
This section summarizes the key facts about the stock, its returns over periods from one to ten years and the risk it has carried, with dividends reinvested throughout. These figures serve as the baseline for every comparison that follows.
- COF's deepest decline since it began trading in 1994 was 90.2%, from March 2006 to March 2009. It took about five years from the low to climb back to its old high.
- COF is still 20.2% below its all-time high.
- Over 29 full calendar years, COF's best was 1998, when it returned 113%, and its worst was 2002, when it lost 44.8%. It lost money in ten of those years.
The company
- Market value
- $125B
- Industry
- Financial - Credit Services
- Price history from
- November 1994
Returns
- Past 1 year
- −6.3%total return
- Past 3 years
- +136%+33.1% a year
- Past 5 years
- +32.3%+5.8% a year
- Past 10 years
- +221%+12.4% a year
- Best calendar year
- +113%1998
- Worst calendar year
- −44.8%2002
- Losing years
- 10 of 29full calendar years
Risk
- Volatility
- 35.1%typical yearly swing, 5 years
- Sharpe ratio
- 0.34return per unit of risk, 5 years
- Worst decline ever
- −90.2%Mar 2006 to Mar 2009
- From its all-time high
- −20.2%below the peak
COF against the whole market
Where COF ranks among every stock and fund, and what across the market has done better.
How does COF rank among all stocks?
This section ranks COF on return, volatility, risk-adjusted return and worst decline against every stock worth at least $300 million with enough history. Where the comparisons with its popular alternatives show how COF stacks up against its peers, these rankings show where it stands in the market as a whole.
- COF's 3-year return ranks in the top 23% of the 3,016 stocks worth at least $300 million with 3 years of history.
Ranked against U.S.-listed stocks worth at least $300M that have enough history for each measure, so the count changes from row to row; smaller stocks are left out. Lower volatility and smaller declines rank higher.
| Measure | COF | Rank | Standing |
|---|---|---|---|
| 1-year return | −6.3% | 2,259 of 3,282 | bottom 32% |
| 3-year return | +136% | 680 of 3,016 | top 23% |
| 5-year return | +32.3% | 1,318 of 2,897 | top 45% |
| 10-year return | +221% | 793 of 2,201 | top 36% |
| Volatility, 5 years | 35.1% | 1,145 of 2,897 | top 40% |
| Sharpe ratio, 5 years | 0.34 | 1,451 of 2,897 | top 50% |
| Worst decline, past 10 years | −60.3% | 890 of 2,184 | top 41% |
What has beaten COF on both return and risk?
Each dot is an investment, placed by how much it earned a year over the past 5 years (higher is better) and how much its price swung, its volatility (further left is calmer). COF sits where the dashed lines cross. Anything in the green box above and to the left earned more than COF with smaller swings, a better trade-off over this period on both counts. Past results are no promise, but a name in the box is worth a closer look.
- 515 stocks and 561 ETFs worth at least $500 million sit in the green region: each earned more than COF over the past 5 years with smaller price swings. That is 30% of the 3,641 screened.
- Among those with at least half COF's swings, CAH has the best return for its risk: 41.7% a year at 24.7% volatility, 30% less than COF's 35.1%, and a Sharpe ratio (return above cash per unit of volatility) of 1.54 against 0.34 for COF. HWM earned the most, 45.1% a year, while still swinging less than COF (32.7% against 35.1%).
- Among COF's popular alternatives, JPM, V and C are in the region. JPM earned 17.3% a year against 5.8% a year for COF, at 24.3% volatility, 31% less than COF's 35.1%.
Annual return is the annualized total return with dividends reinvested, and volatility the annualized swing in daily prices, both over 5 years. Labeled dots are the strongest picks from the table below and the names called out above, colored by how close they sit to COF; faint dots are 91 more of the 1,076 in the green region (the strongest, one per fund family). 3,641 stocks and funds worth at least $500 million were screened. Hover over a dot for its figures.
- Popular alternatives
- Same and neighboring categories, and shared themes
- The whole market
- Others in the green region
Is there a better investment than COF?
Investments that beat COF over the past 5 years on return, volatility, drawdowns, consistency, crash losses or fees, from its popular alternatives out to the whole market.
- Among COF's popular alternatives, JPM, V and MA earned more than COF with less volatility over the past 5 years. JPM returned 17.3% a year at 24.3% volatility, against 5.8% a year at 35.1%.
- Looking beyond its popular alternatives, PAG (auto dealerships) and FCFS (consumer finance) earned more than COF with less volatility over the past 5 years. PAG returned 16.5% a year at 31.8% volatility, against 5.8% a year at 35.1%.
- Across the whole market, 1,076 of the 3,641 stocks and funds worth at least $500 million earned more than COF with less volatility over the past 5 years, among them AAPL, GOOG and MSFT.
How this works
The table below lists investments that beat COF over the past 5 years on at least one of these measures: a higher annual return with lower volatility, a higher annual return at similar volatility, a similar return with lower volatility, a higher Sharpe ratio with a smaller worst decline, a higher total return in most periods from 3 months to 10 years, or smaller losses in recent market crashes. It checks COF's popular alternatives first, then the rest of its own and neighboring categories, then every stock and fund worth at least $500 million, and shows the strongest few in each group. The full list of those with a higher return and lower volatility than COF follows the table.
Annual return is the annualized total return with dividends reinvested. Annual return, volatility and the Sharpe ratio cover 5 years; the worst decline covers the past 10 years. Green marks a better figure than COF's. "On the frontier" means no other option shown or tested earned more with less volatility. Funds that hold the same thing are shown once. Beyond the popular alternatives, nothing with more than 1.5× COF's volatility counts as better.
These figures cover the past 5 years. Green marks a better figure than COF's.
| Investment | Why it is better | Past 5 years | Downside | Long run | Fit | ||||
|---|---|---|---|---|---|---|---|---|---|
| Annual return?higher is better | Volatility?lower is calmer | Sharpe?return per unit of risk | Worst decline?past 10 years | 10Y returntotal | Corr. with COF?lower diversifies more | Expenseper year | |||
| +5.8% | 35.1% | 0.34 | −60.3% | +221% | 1.00 | — | |||
| +12.5% | 17.2% | 0.78 | −33.7% | +316% | 0.52 | 0.09% | |||
| Popular alternativesbest 6 shownThe investments people most often weigh against COF. 10 of 21 passed at least one test. | |||||||||
| Higher return, lower volatilityHigher Sharpe, smaller worst declineHigher return in most periodsSmaller losses in recent crashes | +17.3% | 24.3% | 0.78 | −43.6% | +534% | 0.71 | — | ||
| Higher return, lower volatilityHigher Sharpe, smaller worst declineHigher return in most periodsSmaller losses in recent crashes | +13.2% | 22.9% | 0.66 | −36.4% | +435% | 0.61 | — | ||
| Higher return, lower volatilityHigher Sharpe, smaller worst declineHigher return in most periodsSmaller losses in recent crashes | +12.7% | 23.8% | 0.62 | −41.0% | +551% | 0.56 | — | ||
| Higher return, lower volatilityHigher Sharpe, smaller worst decline | +13.1% | 29.2% | 0.57 | −49.6% | +455% | 0.78 | — | ||
SYFSynchrony Financial · Consumer Finance | Higher return, similar volatilityHigher return in most periods | +11.3% | 36.7% | 0.47 | −66.4% | +229% | 0.82 | — | |
FICOFair Isaac Corporation · Application Software | Smaller losses in recent crashes | +15.0% | 45.6% | 0.54 | −75.1% | +566% | 0.38 | — | |
| Same and neighboring categories, and shared themesbest 6 shownEverything else in Consumer Finance and the categories next to it (Online Lending, Payment Processing, Application Software, Auto Dealerships), plus COF's specific themes. 12 of 122 passed at least one test. | |||||||||
PAGPenske Automotive Group, Inc. · Auto Dealerships | Higher return, lower volatilityHigher return in most periods | +16.5% | 31.8% | 0.64 | −60.0% | +510% | 0.48 | — | |
FCFSFirstCash Holdings, Inc · Consumer Finance | Higher return, lower volatilityHigher Sharpe, smaller worst decline | +16.7% | 31.2% | 0.65 | −50.2% | +342% | 0.24 | — | |
NNINelnet, Inc. · Consumer Finance | Higher return, lower volatilityHigher Sharpe, smaller worst decline | +9.6% | 22.6% | 0.52 | −44.0% | +257% | 0.33 | — | |
| Higher return, lower volatility | +19.8% | 32.1% | 0.73 | −66.5% | +215% | 0.39 | — | ||
PTCPTC Inc. · Application Software | Higher return in most periods | +8.7% | 35.0% | 0.41 | −54.4% | +321% | 0.50 | — | |
EZPWEZCORP, Inc. · Consumer Finance | Higher return, similar volatility | +30.9% | 35.8% | 0.94 | −76.6% | +171% | 0.24 | — | |
| The whole marketbest 8 shownEvery other stock and fund worth at least $500 million. 1,584 of 3,521 passed at least one test. | |||||||||
| On the frontierHigher return, lower volatilityHigher Sharpe, smaller worst declineHigher return in most periodsSmaller losses in recent crashes | +17.5% | 18.2% | 0.98 | −40.0% | +361% | 0.53 | — | ||
| On the frontierHigher return, lower volatilityHigher Sharpe, smaller worst declineHigher return in most periodsSmaller losses in recent crashes | +41.7% | 24.7% | 1.54 | −46.1% | +345% | 0.27 | — | ||
| Higher return, lower volatilityHigher Sharpe, smaller worst declineHigher return in most periodsSmaller losses in recent crashes | +11.9% | 28.2% | 0.54 | −37.1% | +862% | 0.19 | — | ||
| Higher return, lower volatilityHigher Sharpe, smaller worst declineHigher return in most periodsSmaller losses in recent crashes | +41.2% | 32.8% | 1.22 | −34.5% | +1,870% | -0.11 | — | ||
| Higher return, lower volatilityHigher Sharpe, smaller worst declineHigher return in most periodsSmaller losses in recent crashes | +11.4% | 17.5% | 0.71 | −35.0% | +298% | 0.56 | 0.03% | ||
| Higher return, lower volatilityHigher Sharpe, smaller worst declineHigher return in most periodsSmaller losses in recent crashes | +12.6% | 16.9% | 0.79 | −34.0% | +319% | 0.52 | 0.03% | ||
| Higher return, similar volatilityHigher Sharpe, smaller worst declineHigher return in most periodsSmaller losses in recent crashes | +10.1% | 33.8% | 0.45 | −33.4% | +413% | 0.24 | — | ||
JAAAJanus Henderson AAA CLO ETF · AAA CLO Debt | On the frontierSimilar return, lower volatilityHigher Sharpe, smaller worst decline | +5.1% | 1.7% | 2.98 | −2.6% | — | 0.36 | 0.20% | |
What these numbers mean for COF
- Annual return
- COF returned 5.8% a year over the past 5 years with dividends reinvested, against 12.5% a year for the S&P 500. At that pace, $10,000 became about $13,200. Annual return is the steady yearly rate that would produce the same total result, so investments held over the same span compare fairly. Guide: What is performance and return? →
- Volatility
- COF's volatility over the past 5 years was 35.1%, about twice the S&P 500's 17.2%. Volatility measures how widely returns swing around their average: in roughly two years out of three, COF's return lands within 35.1% of its average, either way. The higher it is, the rougher the ride and the harder it is to hold through a slump. Guide: Understanding and measuring risk (volatility) →
- Sharpe ratio
- COF's Sharpe ratio over the past 5 years was 0.34, against 0.78 for the S&P 500, so COF earned less for each unit of risk than an index fund did. The Sharpe ratio is the return earned above cash for each unit of volatility: two investments with the same return are not equal if one got there with far bigger swings. Guide: Balancing reward with risk (Sharpe ratio) →
- Worst decline
- COF's worst fall from a peak to a low over the past 10 years was 60.3%, against 33.7% for the S&P 500. Losses and gains are not symmetric: climbing back from a 60.3% fall takes a 152% gain. Guide: Market crash risk and tail risk →
- Correlation
- Over the past 5 years, COF's monthly returns had a correlation of 0.52 with the S&P 500. Correlation runs from 1 (moving in lockstep) through 0 (unrelated) to −1 (moving in opposite directions). They often move together: some diversification next to an index fund, but not a cushion. In the table, the correlation column measures each option against COF instead: the lower it is, the more that option would diversify a COF holding. Guide: Correlation and diversification →
Show all 1,076 stocks and funds worth at least $500 million that earned more than COF with less volatility
Out of 3,641 tested over 5 years. The strongest 100 are listed, best first, with funds that hold the same thing listed once.
| # | Investment | Found in | Annual return | Volatility | Sharpe | Worst decline | 10Y return | Corr. with COF | Expense |
|---|---|---|---|---|---|---|---|---|---|
| 1 | Whole market | +17.5% | 18.2% | 0.98 | −40.0% | +361% | 0.53 | — | |
| 2 | Whole market | +41.7% | 24.7% | 1.54 | −46.1% | +345% | 0.27 | — | |
| 3 | Whole market | +11.9% | 28.2% | 0.54 | −37.1% | +862% | 0.19 | — | |
| 4 | Whole market | +41.2% | 32.8% | 1.22 | −34.5% | +1,870% | -0.11 | — | |
| 5 | Whole market | +11.4% | 17.5% | 0.71 | −35.0% | +298% | 0.56 | 0.03% | |
| 6 | Whole market | +12.6% | 16.9% | 0.79 | −34.0% | +319% | 0.52 | 0.03% | |
| 7 | Whole market | +21.1% | 22.6% | 0.97 | −25.7% | +521% | 0.13 | — | |
| 8 | Whole market | +13.5% | 17.2% | 0.83 | −30.4% | +281% | 0.26 | — | |
| 9 | Whole market | +17.4% | 22.9% | 0.82 | −31.4% | +692% | 0.26 | — | |
| 10 | Whole market | +14.2% | 23.0% | 0.69 | −35.1% | +531% | 0.41 | 0.18% | |
| 11 | Whole market | +21.3% | 23.4% | 0.94 | −42.9% | +240% | 0.28 | — | |
| 12 | Whole market | +16.9% | 26.1% | 0.73 | −42.0% | +361% | 0.25 | — | |
| 13 | Whole market | +16.1% | 24.8% | 0.73 | −43.4% | +245% | -0.05 | — | |
| 14 | Whole market | +12.2% | 13.7% | 0.91 | −36.8% | +237% | 0.55 | 0.03% | |
| 15 | Whole market | +20.1% | 24.9% | 0.86 | −24.9% | +280% | 0.10 | — | |
| 16 | Whole market | +16.5% | 20.0% | 0.87 | −42.0% | +319% | 0.51 | — | |
| 17 | Whole market | +11.7% | 20.9% | 0.64 | −32.6% | +404% | 0.16 | — | |
| 18 | Whole market | +18.1% | 26.1% | 0.77 | −35.1% | +753% | 0.40 | 0.09% | |
| 19 | Whole market | +21.8% | 25.7% | 0.90 | −30.3% | +849% | 0.16 | — | |
| 20 | Whole market | +15.8% | 20.4% | 0.82 | −42.6% | +256% | 0.25 | — | |
| 21 | Whole market | +19.5% | 21.6% | 0.94 | −47.3% | +409% | 0.56 | — | |
| 22 | Whole market | +22.8% | 24.4% | 0.97 | −50.5% | +332% | 0.60 | — | |
| 23 | Whole market | +15.1% | 29.9% | 0.62 | −37.9% | +764% | 0.28 | — | |
| 24 | Whole market | +10.4% | 14.1% | 0.77 | −31.7% | +258% | 0.50 | 0.04% | |
| 25 | Whole market | +22.4% | 22.3% | 1.02 | −46.3% | +360% | 0.40 | — | |
| 26 | Whole market | +10.2% | 14.4% | 0.75 | −33.4% | +256% | 0.45 | 0.06% | |
| 27 | Whole market | +14.0% | 21.4% | 0.72 | −51.0% | +304% | 0.53 | — | |
| 28 | Whole market | +26.7% | 24.9% | 1.08 | −41.6% | +670% | 0.34 | — | |
| 29 | Whole market | +23.6% | 22.8% | 1.05 | −32.4% | +403% | 0.37 | — | |
| 30 | Whole market | +17.1% | 23.1% | 0.80 | −48.4% | +834% | 0.30 | — | |
| 31 | Whole market | +17.4% | 24.9% | 0.77 | −30.4% | +278% | 0.18 | — | |
| 32 | Whole market | +11.6% | 20.8% | 0.63 | −37.4% | +334% | -0.03 | — | |
| 33 | Whole market | +19.5% | 20.8% | 0.97 | −54.9% | +344% | 0.29 | — | |
| 34 | Whole market | +9.6% | 23.0% | 0.52 | −40.8% | +337% | 0.24 | — | |
| 35 | Whole market | +14.1% | 18.6% | 0.80 | −34.0% | +461% | 0.08 | — | |
| 36 | Whole market | +15.2% | 23.6% | 0.72 | −32.8% | +639% | 0.17 | — | |
| 37 | Whole market | +9.5% | 19.3% | 0.57 | −30.1% | +357% | 0.12 | — | |
| 38 | Whole market | +17.8% | 29.5% | 0.71 | −51.4% | +311% | 0.19 | — | |
| 39 | Whole market | +17.9% | 26.2% | 0.76 | −41.4% | +377% | 0.20 | — | |
| 40 | Whole market | +20.4% | 23.3% | 0.92 | −48.8% | +294% | 0.19 | — | |
| 41 | Whole market | +9.3% | 23.5% | 0.50 | −40.5% | +485% | 0.30 | — | |
| 42 | Whole market | +16.2% | 24.6% | 0.74 | −30.7% | +582% | 0.27 | — | |
| 43 | Whole market | +12.8% | 22.5% | 0.65 | −34.5% | +438% | 0.46 | 0.04% | |
| 44 | Whole market | +11.6% | 24.3% | 0.57 | −44.4% | +552% | 0.19 | — | |
| 45 | Whole market | +13.5% | 22.2% | 0.68 | −42.7% | +466% | 0.40 | — | |
| 46 | CBOECboe Global Markets, Inc. · Capital Markets | Whole market | +22.0% | 25.1% | 0.92 | −43.2% | +481% | -0.02 | — |
| 47 | Whole market | +14.8% | 31.6% | 0.59 | −54.6% | +678% | 0.29 | — | |
| 48 | Whole market | +18.3% | 25.4% | 0.79 | −42.5% | +286% | 0.31 | — | |
| 49 | ACGLArch Capital Group Ltd. · Property & Casualty Insurance | Whole market | +20.1% | 24.5% | 0.87 | −53.8% | +316% | 0.09 | — |
| 50 | Whole market | +10.5% | 24.9% | 0.53 | −38.3% | +447% | 0.41 | — | |
| 51 | Whole market | +11.9% | 19.4% | 0.68 | −50.8% | +260% | 0.36 | — | |
| 52 | Whole market | +19.1% | 28.0% | 0.77 | −38.5% | +1,194% | 0.25 | — | |
| 53 | Whole market | +8.7% | 18.3% | 0.55 | −42.9% | +245% | 0.73 | 0.08% | |
| 54 | WRBW. R. Berkley Corporation · Property & Casualty Insurance | Whole market | +18.6% | 22.9% | 0.86 | −45.3% | +466% | 0.14 | — |
| 55 | Whole market | +11.2% | 31.3% | 0.50 | −37.1% | +302% | 0.00 | — | |
| 56 | RSReliance Steel & Aluminum Co. · Metals & Mining | Whole market | +24.8% | 28.1% | 0.94 | −40.8% | +639% | 0.47 | — |
| 57 | Whole market | +7.4% | 20.4% | 0.45 | −31.6% | +299% | 0.21 | — | |
| 58 | DGXQuest Diagnostics Incorporated · Medical Diagnostics | Whole market | +13.0% | 22.5% | 0.66 | −36.6% | +256% | 0.15 | — |
| 59 | RDVYFirst Trust Rising Dividend Achievers ETF · Dividend Growth | Whole market | +11.3% | 18.8% | 0.67 | −40.6% | +321% | 0.70 | 0.47% |
| 60 | DGRWWisdomTree U.S. Quality Dividend Growth Fund · US Dividend Equity | Whole market | +11.7% | 14.0% | 0.87 | −32.0% | +271% | 0.51 | 0.28% |
| 61 | SPHQInvesco S&P 500 Quality ETF · US Quality Equity | Whole market | +11.7% | 16.7% | 0.75 | −31.6% | +295% | 0.48 | 0.20% |
| 62 | EXPDExpeditors International of Washington, Inc. · Freight & Logistics | Whole market | +11.1% | 27.1% | 0.53 | −35.6% | +338% | 0.33 | — |
| 63 | RWLInvesco S&P 500 Revenue ETF · US Large-Cap Equity | Whole market | +13.7% | 14.4% | 0.97 | −36.1% | +287% | 0.60 | 0.39% |
| 64 | EWTiShares MSCI Taiwan ETF · International Equity | Whole market | +19.8% | 24.3% | 0.87 | −38.9% | +448% | 0.31 | 0.59% |
| 65 | MTUMiShares MSCI USA Momentum Factor ETF · US Momentum Equity | Whole market | +10.3% | 22.2% | 0.56 | −34.1% | +322% | 0.32 | 0.15% |
| 66 | IOOiShares Global 100 ETF · Global Equity | Whole market | +15.6% | 17.2% | 0.94 | −31.4% | +357% | 0.44 | 0.40% |
| 67 | CACICACI International Inc · Business Services | Whole market | +16.8% | 30.0% | 0.67 | −42.9% | +512% | 0.09 | — |
| 68 | Popular alternative | +17.3% | 24.3% | 0.78 | −43.6% | +534% | 0.71 | — | |
| 69 | AIZAssurant, Inc. · Property & Casualty Insurance | Whole market | +13.7% | 25.3% | 0.64 | −44.6% | +322% | 0.40 | — |
| 70 | VLUEiShares MSCI USA Value Factor ETF · US Large-Cap Value | Whole market | +16.2% | 18.4% | 0.91 | −39.5% | +286% | 0.53 | 0.15% |
| 71 | LECOLincoln Electric Holdings, Inc. · Industrial Machinery | Whole market | +13.8% | 27.5% | 0.61 | −38.9% | +368% | 0.51 | — |
| 72 | WTSWatts Water Technologies, Inc. · Industrial Machinery | Whole market | +14.8% | 28.4% | 0.63 | −44.1% | +533% | 0.41 | — |
| 73 | Popular alternative | +13.2% | 22.9% | 0.66 | −36.4% | +435% | 0.61 | — | |
| 74 | MOATVanEck Morningstar Wide Moat ETF · US Large-Cap Equity | Whole market | +9.5% | 18.4% | 0.59 | −33.3% | +278% | 0.63 | 0.46% |
| 75 | CSLCarlisle Companies Incorporated · Building Products | Whole market | +10.3% | 32.4% | 0.47 | −38.7% | +279% | 0.30 | — |
| 76 | THGThe Hanover Insurance Group, Inc. · Property & Casualty Insurance | Whole market | +15.2% | 22.9% | 0.73 | −40.1% | +309% | 0.27 | — |
| 77 | Popular alternative | +12.7% | 23.8% | 0.62 | −41.0% | +551% | 0.56 | — | |
| 78 | ARWArrow Electronics, Inc. · Technology Distribution | Whole market | +11.8% | 30.7% | 0.52 | −52.8% | +234% | 0.24 | — |
| 79 | NHCNational HealthCare Corporation · Health Care Facilities | Whole market | +31.2% | 28.6% | 1.10 | −35.3% | +385% | 0.17 | — |
| 80 | Whole market | +25.5% | 23.4% | 1.09 | −45.1% | +600% | -0.03 | — | |
| 81 | RSPTInvesco S&P 500 Equal Weight Technology ETF · Technology Equity | Whole market | +16.6% | 25.1% | 0.74 | −33.7% | +559% | 0.45 | 0.40% |
| 82 | TDIVFirst Trust NASDAQ Technology Dividend Index Fund · Technology Equity | Whole market | +16.5% | 21.3% | 0.83 | −32.0% | +384% | 0.43 | 0.50% |
| 83 | EXLSExlService Holdings, Inc. · IT Services | Whole market | +11.5% | 32.7% | 0.50 | −51.3% | +346% | 0.32 | — |
| 84 | DXJWisdomTree Japan Hedged Equity Fund · Japan Equity | Whole market | +26.6% | 19.1% | 1.34 | −39.1% | +415% | 0.23 | 0.48% |
| 85 | RLIRLI Corp. · Property & Casualty Insurance | Whole market | +9.2% | 24.0% | 0.49 | −43.5% | +238% | 0.20 | — |
| 86 | XMHQInvesco S&P MidCap Quality ETF · US Mid-Cap Equity | Whole market | +9.6% | 20.5% | 0.55 | −36.9% | +241% | 0.60 | 0.30% |
| 87 | WTVWisdomTree U.S. Value Fund · US Value Equity | Whole market | +13.6% | 17.0% | 0.84 | −42.2% | +306% | 0.68 | 0.12% |
| 88 | NICNicolet Bankshares, Inc. · Regional Banks | Whole market | +19.7% | 30.2% | 0.75 | −44.3% | +354% | 0.40 | — |
| 89 | SUSAiShares ESG Optimized MSCI USA ETF · Large-Cap ESG | Whole market | +10.3% | 17.4% | 0.65 | −32.9% | +300% | 0.53 | 0.25% |
| 90 | Whole market | +33.5% | 29.4% | 1.14 | −54.9% | +485% | 0.30 | — | |
| 91 | FVFirst Trust Dorsey Wright Focus 5 ETF · US Momentum Equity | Whole market | +9.4% | 21.1% | 0.54 | −34.0% | +243% | 0.58 | 0.30% |
| 92 | Whole market | +17.4% | 20.7% | 0.89 | −26.8% | +234% | 0.12 | — | |
| 93 | OTTROtter Tail Corporation · Electric Utilities | Whole market | +11.1% | 27.6% | 0.52 | −41.5% | +239% | 0.28 | — |
| 94 | Whole market | +37.8% | 25.1% | 1.41 | −38.1% | +582% | 0.18 | — | |
| 95 | Whole market | +18.7% | 24.4% | 0.83 | −52.0% | +319% | 0.33 | — | |
| 96 | MGRCMcGrath RentCorp · Equipment Rental | Whole market | +11.0% | 26.2% | 0.53 | −44.0% | +365% | 0.43 | — |
| 97 | CHCOCity Holding Company · Regional Banks | Whole market | +15.1% | 22.8% | 0.73 | −32.3% | +272% | 0.55 | — |
| 98 | FNDBSchwab Fundamental U.S. Broad Market Index ETF · US Total Market | Whole market | +13.1% | 15.1% | 0.90 | −38.1% | +285% | 0.62 | 0.25% |
| 99 | QUSState Street SPDR MSCI USA StrategicFactors ETF · US Multifactor Equity | Whole market | +11.1% | 14.2% | 0.81 | −33.8% | +276% | 0.52 | 0.15% |
| 100 | BFCBank First Corporation · Regional Banks | Whole market | +18.7% | 27.4% | 0.76 | −39.8% | +485% | 0.29 | — |
COF against its popular alternatives
The investments people most often weigh against COF, compared period by period and year by year.
How do COF's risk and return compare with its alternatives?
This map plots each investment's annual return over the past 5 years against its volatility, the size of its typical price swings. Investments toward the upper left earned more for a smoother ride, and those toward the lower right earned less for a rougher one. The dashed lines cross at COF, which divides the map into what did better or worse on each measure.
- Five of the 21 popular alternatives, led by JPM, C and V, were both more rewarding and calmer than COF over the past 5 years, earning a higher annual return with lower volatility.
- Over the past 5 years, COF returned 5.8% a year, less than the S&P 500's 12.5%, with higher volatility (35.1% against 17.2%).
Green points earned more than COF with less volatility; red points earned less with more. Hover over a point for its figures. Total returns with dividends reinvested, annualized.
All figures
| Investment | Annual return | Volatility |
|---|---|---|
| ENVA Enova International, Inc. | +38.4% | 41.9% |
| JPM JPMorgan Chase & Co. | +17.3% | 24.3% |
| C Citigroup Inc. | +15.3% | 29.4% |
| FICO Fair Isaac Corporation | +15.0% | 45.6% |
| V Visa Inc. | +13.2% | 22.9% |
| AXP American Express Company | +13.1% | 29.2% |
| MA Mastercard Incorporated | +12.7% | 23.8% |
| SPY S&P 500State Street SPDR S&P 500 ETF | +12.5% | 17.2% |
| SYF Synchrony Financial | +11.3% | 36.7% |
| OMF OneMain Holdings, Inc. | +10.0% | 35.3% |
| BFH Bread Financial Holdings, Inc. | +7.6% | 46.4% |
| COF This pageCapital One Financial Corporation | +5.8% | 35.1% |
| SLM SLM Corporation | +5.7% | 36.1% |
| BAC Bank of America Corporation | +4.0% | 26.6% |
| ALLY Ally Financial Inc. | −1.7% | 38.1% |
| CACC Credit Acceptance Corporation | −2.1% | 41.0% |
| WRLD World Acceptance Corporation | −3.7% | 55.5% |
| TRU TransUnion | −5.9% | 40.2% |
| EFX Equifax Inc. | −6.2% | 35.1% |
| SOFI SoFi Technologies, Inc. | −6.4% | 65.7% |
| NAVI Navient Corporation | −11.0% | 36.4% |
| OPRT Oportun Financial Corporation | −17.6% | 80.7% |
| UPST Upstart Holdings, Inc. | −41.3% | 102% |
Has COF consistently beaten its popular alternatives?
This section compares COF with the investments people most often weigh against it, checking each one over eight periods from one month to ten years. Counting how often an alternative earned more than COF helps separate lasting outperformance from a single strong stretch.
- Six of the 21 popular alternatives, led by ENVA, SYF and JPM, outperformed COF in at least 3 of 5 short-term and 2 of 3 long-term timeframes.
- ENVA and SYF outperformed COF in every long-term period and in all but one short-term period, the most consistent record in the group.
- JPM, V and C earned more for the risk they took than COF (a higher Sharpe ratio) and fell less in their worst decline of the past 10 years.
A green cell means the alternative earned more than COF over that period. "Qualified" marks those that did so in at least 3 of 5 short-term periods and 2 of 3 long-term periods.
| Investment | Periods outperformed | Short term | Long term | Risk · 5 years | Fund | ||||||||||
|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|
| 1M | 3M | 6M | YTD | 1Y | 3Y | 5Y | 10Y | Volatilitylower is calmer | Sharpehigher is better | Worst declinepast 10 years | Expense | Assets | Overlapsame sectors | ||
| COF Capital One Financial Corporation (this page) | — | +1.4% | +1.4% | +2.8% | −17.0% | −6.3% | +136% | +32.3% | +221% | 35.1% | 0.34 | −60.3% | — | $125B | — |
| ENVA QualifiedEnova International, Inc. | 4/5 short3/3 longAll-weather | +4.6% | −20.5% | +5.2% | +9.2% | +55.1% | +287% | +407% | +1,822% | 41.9% | 0.99 | −77.6% | — | $4.4B | — |
| SYF QualifiedSynchrony Financial | 4/5 short3/3 longAll-weather | +3.3% | +3.6% | −3.8% | −10.2% | +4.6% | +179% | +70.6% | +229% | 36.7% | 0.47 | −66.4% | — | $24B | — |
| JPM QualifiedJPMorgan Chase & Co. | 3/5 short3/3 long | −0.5% | −2.9% | +8.5% | +5.4% | +16.6% | +154% | +122% | +534% | 24.3% | 0.78 | −43.6% | — | $895B | — |
| MA QualifiedMastercard Incorporated | 5/5 short2/3 long | +14.1% | +19.2% | +24.5% | +13.2% | +11.5% | +68.0% | +81.9% | +551% | 23.8% | 0.62 | −41.0% | — | $555B | — |
| V QualifiedVisa Inc. | 5/5 short2/3 long | +14.4% | +17.5% | +33.6% | +20.3% | +20.9% | +83.1% | +86.1% | +435% | 22.9% | 0.66 | −36.4% | — | $774B | — |
| BFH QualifiedBread Financial Holdings, Inc. | 3/5 short2/3 long | −0.2% | +0.8% | +11.4% | +37.1% | +71.1% | +276% | +44.0% | −27.4% | 46.4% | 0.39 | −91.5% | — | $3.9B | — |
| C Banks - DiversifiedCitigroup Inc. | 2/5 short3/3 long | −7.5% | −6.9% | −4.6% | +4.8% | +29.9% | +245% | +104% | +234% | 29.4% | 0.63 | −56.5% | — | $206B | — |
| AXP Financial - Credit ServicesAmerican Express Company | 2/5 short2/3 long | +6.9% | −6.5% | −1.8% | −12.0% | −6.6% | +133% | +84.7% | +455% | 29.2% | 0.57 | −49.6% | — | $219B | — |
| OMF Financial - Credit ServicesOneMain Holdings, Inc. | 2/5 short2/3 long | −3.3% | −3.0% | −0.9% | −12.7% | +9.8% | +97.6% | +61.1% | +330% | 35.3% | 0.45 | −68.7% | — | $6.6B | — |
| FICO Software - ApplicationFair Isaac Corporation | 0/5 short2/3 long | −10.0% | −32.6% | −15.1% | −49.9% | −47.7% | −11.2% | +101% | +566% | 45.6% | 0.54 | −75.1% | — | $18B | — |
| WRLD Financial - Credit ServicesWorld Acceptance Corporation | 3/5 short1/3 long | −1.9% | −9.1% | +13.5% | +19.6% | −4.6% | +67.8% | −17.2% | +248% | 55.5% | 0.21 | −77.0% | — | $791M | — |
| BAC Banks - DiversifiedBank of America Corporation | 2/5 short1/3 long | −9.1% | −16.7% | −2.9% | −7.2% | +2.1% | +115% | +21.4% | +281% | 26.6% | 0.28 | −49.0% | — | $357B | — |
| SLM Financial - Credit ServicesSLM Corporation | 0/5 short1/3 long | −10.3% | −13.3% | −4.7% | −19.2% | −17.6% | +77.5% | +32.1% | +251% | 36.1% | 0.34 | −51.7% | — | $4.1B | — |
| TRU Financial - Data & Stock ExchangesTransUnion | 5/5 short0/3 long | +16.1% | +10.9% | +13.2% | +0.7% | +4.1% | +30.9% | −26.2% | +162% | 40.2% | 0.05 | −64.9% | — | $16B | — |
| OPRT Financial - Credit ServicesOportun Financial Corporation | 5/5 short0/3 long | +12.3% | +66.5% | +61.9% | +84.0% | +69.0% | +59.4% | −62.0% | — | 80.7% | 0.17 | −92.3% | — | $428M | — |
| EFX Consulting ServicesEquifax Inc. | 4/5 short0/3 long | +17.1% | +10.1% | +5.4% | −11.8% | −17.9% | +7.1% | −27.4% | +56.9% | 35.1% | -0.01 | −54.4% | — | $22B | — |
| CACC Financial - Credit ServicesCredit Acceptance Corporation | 3/5 short0/3 long | −0.6% | −7.8% | +6.1% | +23.1% | +11.5% | +35.7% | −10.2% | +200% | 41.0% | 0.15 | −56.9% | — | $5.8B | — |
| ALLY Financial - Credit ServicesAlly Financial Inc. | 2/5 short0/3 long | +0.6% | −11.4% | −12.8% | −12.3% | −0.4% | +85.9% | −8.4% | +167% | 38.1% | 0.14 | −66.2% | — | $12B | — |
| NAVI Financial - Credit ServicesNavient Corporation | 1/5 short0/3 long | −6.5% | +4.7% | +3.0% | −26.7% | −24.8% | −39.4% | −44.1% | +8.7% | 36.4% | -0.14 | −67.2% | — | $831M | — |
| SOFI Financial - Credit ServicesSoFi Technologies, Inc. | 0/5 short0/3 long | −13.9% | −13.5% | −22.5% | −46.2% | −45.7% | +103% | −28.2% | — | 65.7% | 0.22 | −83.3% | — | $19B | — |
| UPST Financial - Credit ServicesUpstart Holdings, Inc. | 0/5 short0/3 long | −8.2% | −16.7% | −31.3% | −48.0% | −52.7% | −2.1% | −93.0% | — | 102% | -0.01 | −96.9% | — | $2.3B | — |
How did COF do year by year?
This table shows each investment's total return in every full calendar year since 1997, along with where COF ranked among its popular alternatives each year. Annual results reveal how consistently each one kept pace with COF and how far its good and bad years diverged, detail that multiyear averages tend to smooth over.
- COF finished ahead of the S&P 500 in 15 of its 29 full calendar years, and ahead of it in each of the last three.
- Among its popular alternatives, OMF came out ahead of COF most often, in nine of the 12 years both traded.
- Ranked against its popular alternatives each year, COF finished in the top quarter in five of 29 years and in the bottom quarter in three. In 2025, it ranked 5 of 22.
Newest year first. Green marks a year in which the fund came out ahead of COF; gray means the two finished within a fraction of a point. The rank row places COF among the alternatives that traded the full year; dark green is the top quarter and red the bottom quarter.
| Investment | Years ahead of COF | 2025 | 2024 | 2023 | 2022 | 2021 | 2020 | 2019 | 2018 | 2017 | 2016 | 2015 | 2014 | 2013 | 2012 | 2011 | 2010 | 2009 | 2008 | 2007 | 2006 | 2005 | 2004 | 2003 | 2002 | 2001 | 2000 | 1999 | 1998 | 1997 |
|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|
| COF This pageCapital One Financial Corporation | — | +37.6% | +38.3% | +44.3% | −34.6% | +49.3% | −2.7% | +38.6% | −22.8% | +16.3% | +23.8% | −10.9% | +9.4% | +34.2% | +37.5% | −0.1% | +11.6% | +24.1% | −30.3% | −38.4% | −11.0% | +2.7% | +37.6% | +107% | −44.8% | −17.8% | +36.9% | +26.0% | +113% | +51.5% |
| Rank among alternatives | Top quarter in 5 of 29 | 5 of 22 | 11 of 22 | 7 of 22 | 15 of 22 | 9 of 22 | 13 of 20 | 12 of 19 | 14 of 19 | 14 of 19 | 8 of 19 | 12 of 18 | 7 of 14 | 9 of 13 | 6 of 13 | 10 of 13 | 6 of 13 | 10 of 13 | 4 of 12 | 9 of 12 | 11 of 11 | 8 of 11 | 5 of 11 | 3 of 11 | 11 of 11 | 9 of 10 | 3 of 10 | 3 of 10 | 1 of 10 | 4 of 10 |
| SPY S&P 500State Street SPDR S&P 500 ETF | 14 of 29 | +17.7% | +24.9% | +26.2% | −18.2% | +28.7% | +18.3% | +31.2% | −4.6% | +21.7% | +12.0% | +1.2% | +13.5% | +32.3% | +16.0% | +1.9% | +15.1% | +26.4% | −36.8% | +5.1% | +15.9% | +4.8% | +10.7% | +28.2% | −21.6% | −11.7% | −9.8% | +20.4% | +28.7% | +33.5% |
| ENVA Enova International, Inc. | 8 of 11 | +64.0% | +73.2% | +44.3% | −6.3% | +65.4% | +2.9% | +23.6% | +28.0% | +21.1% | +89.9% | −70.3% | — | — | — | — | — | — | — | — | — | — | — | — | — | — | — | — | — | — |
| SYF Synchrony Financial | 5 of 11 | +30.6% | +74.0% | +19.8% | −27.4% | +36.4% | −0.1% | +57.5% | −37.8% | +8.4% | +20.4% | +2.2% | — | — | — | — | — | — | — | — | — | — | — | — | — | — | — | — | — | — |
| JPM JPMorgan Chase & Co. | 14 of 29 | +37.3% | +44.3% | +30.6% | −12.6% | +27.8% | −5.5% | +47.3% | −6.6% | +26.8% | +34.5% | +8.4% | +9.9% | +36.7% | +36.2% | −19.9% | +2.3% | +34.4% | −25.1% | −6.9% | +25.7% | +5.7% | +10.0% | +60.5% | −30.7% | −17.4% | −10.1% | +11.7% | +32.9% | +25.5% |
| MA Mastercard Incorporated | 10 of 19 | +9.0% | +24.2% | +23.4% | −2.7% | +1.2% | +20.2% | +59.2% | +25.3% | +47.7% | +6.9% | +13.8% | +3.7% | +70.7% | +32.1% | +66.7% | −12.2% | +79.8% | −33.4% | +119% | — | — | — | — | — | — | — | — | — | — |
| V Visa Inc. | 11 of 17 | +11.8% | +22.3% | +26.3% | −3.4% | −0.3% | +17.1% | +43.3% | +16.5% | +47.2% | +1.4% | +19.1% | +18.7% | +48.0% | +50.5% | +45.4% | −18.9% | +68.0% | — | — | — | — | — | — | — | — | — | — | — | — |
| BFH Bread Financial Holdings, Inc. | 10 of 24 | +23.1% | +88.9% | −10.3% | −42.4% | +13.7% | −32.7% | −23.8% | −40.2% | +11.9% | −17.2% | −3.3% | +8.8% | +81.6% | +39.4% | +46.2% | +10.0% | +38.8% | −38.0% | +20.1% | +75.5% | −25.0% | +71.5% | +56.3% | −7.5% | — | — | — | — | — |
| C Citigroup Inc. | 14 of 29 | +70.4% | +41.9% | +19.0% | −22.1% | +0.9% | −19.7% | +57.9% | −28.5% | +27.0% | +15.9% | −4.1% | +3.9% | +31.8% | +50.5% | −44.3% | +42.9% | −50.6% | −75.9% | −44.8% | +19.6% | +4.6% | +2.8% | +41.6% | −20.4% | +0.1% | +23.6% | +70.2% | −6.8% | +79.9% |
| AXP American Express Company | 14 of 29 | +26.0% | +60.3% | +28.7% | −8.5% | +36.9% | −1.1% | +32.5% | −2.6% | +36.2% | +8.6% | −24.2% | +3.7% | +59.8% | +23.6% | +11.6% | +7.8% | +126% | −63.7% | −13.4% | +19.1% | +4.3% | +17.6% | +37.7% | +0.2% | −34.5% | −0.3% | +63.3% | +15.7% | +59.9% |
| OMF OneMain Holdings, Inc. | 9 of 12 | +39.7% | +15.2% | +63.1% | −27.2% | +23.6% | +34.5% | +88.5% | −6.6% | +17.3% | −46.7% | +14.9% | +43.0% | — | — | — | — | — | — | — | — | — | — | — | — | — | — | — | — | — |
| FICO Fair Isaac Corporation | 18 of 29 | −15.1% | +71.0% | +94.5% | +38.0% | −15.1% | +36.4% | +100% | +22.1% | +28.5% | +26.7% | +30.4% | +15.2% | +49.8% | +17.5% | +53.8% | +10.1% | +27.0% | −47.4% | −20.7% | −7.8% | +20.7% | +12.2% | +15.3% | +1.8% | +85.6% | −3.6% | +15.0% | +39.0% | −14.7% |
| WRLD World Acceptance Corporation | 15 of 29 | +24.9% | −13.9% | +98.0% | −73.1% | +140% | +18.3% | −15.5% | +26.7% | +25.6% | +73.3% | −53.3% | −9.2% | +17.4% | +1.4% | +39.2% | +47.4% | +81.3% | −26.8% | −42.5% | +64.7% | +3.6% | +38.3% | +161% | +4.3% | +32.7% | +14.3% | −26.0% | +20.8% | −21.8% |
| BAC Bank of America Corporation | 12 of 29 | +28.0% | +33.9% | +4.9% | −23.8% | +49.6% | −11.6% | +46.1% | −15.0% | +35.7% | +33.4% | −4.8% | +15.7% | +34.5% | +109% | −58.1% | −11.2% | +7.6% | −63.1% | −18.9% | +20.8% | +2.4% | +21.5% | +20.1% | +14.6% | +42.7% | −4.5% | −14.0% | +1.2% | +27.3% |
| SLM SLM Corporation | 14 of 29 | −0.2% | +47.3% | +18.7% | −13.5% | +60.6% | +41.0% | +8.5% | −26.5% | +2.6% | +69.0% | −36.1% | +9.3% | +57.3% | +32.4% | +8.7% | +11.6% | +26.2% | −55.7% | −58.4% | −9.8% | +4.9% | +44.2% | +10.6% | +24.8% | +27.1% | +63.9% | −10.7% | +22.2% | +51.7% |
| TRU TransUnion | 4 of 10 | −7.0% | +35.6% | +21.8% | −51.9% | +19.9% | +16.3% | +51.3% | +3.7% | +77.7% | +12.2% | — | — | — | — | — | — | — | — | — | — | — | — | — | — | — | — | — | — | — |
| OPRT Oportun Financial Corporation | 0 of 6 | +36.3% | −0.8% | −29.0% | −72.8% | +4.5% | −18.6% | — | — | — | — | — | — | — | — | — | — | — | — | — | — | — | — | — | — | — | — | — | — | — |
| EFX Equifax Inc. | 16 of 29 | −14.2% | +3.7% | +28.2% | −33.1% | +52.8% | +39.0% | +52.3% | −20.0% | +0.9% | +7.3% | +39.3% | +18.6% | +29.5% | +41.9% | +10.9% | +16.2% | +17.2% | −26.6% | −10.0% | +7.2% | +35.8% | +15.2% | +6.2% | −3.9% | −15.2% | +23.5% | −30.3% | −2.7% | +17.0% |
| CACC Credit Acceptance Corporation | 14 of 29 | −5.5% | −11.9% | +12.3% | −31.0% | +98.7% | −21.8% | +15.9% | +18.0% | +48.7% | +1.6% | +56.9% | +4.9% | +27.8% | +23.6% | +31.1% | +49.1% | +207% | −33.7% | −38.0% | +107% | −36.7% | +66.3% | +140% | −28.3% | +48.3% | +62.6% | −49.5% | −5.7% | −67.0% |
| ALLY Ally Financial Inc. | 4 of 11 | +29.9% | +6.4% | +49.2% | −46.9% | +36.0% | +20.6% | +37.9% | −20.7% | +56.1% | +2.9% | −21.1% | — | — | — | — | — | — | — | — | — | — | — | — | — | — | — | — | — | — |
| NAVI Navient Corporation | 4 of 11 | +2.7% | −25.6% | +17.5% | −19.4% | +124% | −23.1% | +63.0% | −30.5% | −15.1% | +50.7% | −44.7% | — | — | — | — | — | — | — | — | — | — | — | — | — | — | — | — | — | — |
| SOFI SoFi Technologies, Inc. | 3 of 5 | +70.0% | +54.8% | +116% | −70.8% | +27.1% | — | — | — | — | — | — | — | — | — | — | — | — | — | — | — | — | — | — | — | — | — | — | — | — |
| UPST Upstart Holdings, Inc. | 3 of 5 | −29.0% | +50.7% | +209% | −91.3% | +271% | — | — | — | — | — | — | — | — | — | — | — | — | — | — | — | — | — | — | — | — | — | — | — | — |
Risk and diversification
How COF has fallen, how it held up in crashes beside the S&P 500 and its popular alternatives, and what moves independently of it.
What were COF's worst declines?
A drawdown is the decline from a peak to the lowest point before a new high. This section presents COF's five deepest drawdowns since it began trading in 1994, alongside the S&P 500's return over the same dates, and how long each took to recover. Together, these figures show how much an investor could have lost and how long it took to get back to even.
- In all five of COF's worst declines, the S&P 500 held up better over the same dates.
- The slowest recovery came after COF fell 90.2% from March 2006 to March 2009; it did not regain that peak until June 2014, five years later.
Green means COF fell less than the S&P 500 over the same dates. Based on daily closing prices with dividends reinvested.
| During | COF fell | S&P 500, same dates | Peak | Low | Time to the low | Back at the peak | Time to recover |
|---|---|---|---|---|---|---|---|
| 2008 financial crisis | −90.2% | −43.1% | Mar 2006 | Mar 2009 | 3 years | Jun 2014 | 5.3 years |
| Dot-com bust | −65.6% | −35.2% | May 2001 | Aug 2002 | 15 months | Jan 2004 | 17 months |
| Covid crash | −60.3% | −24.6% | Jan 2020 | Apr 2020 | 3 months | Jan 2021 | 9 months |
| No named crash | −51.7% | −17.7% | Jul 1998 | Oct 1998 | 3 months | Jan 1999 | 3 months |
| 2022 bear market | −50.4% | −6.7% | Aug 2021 | May 2023 | 21 months | Nov 2024 | 18 months |
How did COF do in stock market crashes?
This section measures how far COF, the S&P 500 and each alternative fell from peak to trough during every major market crash since 2000. A smaller decline means an investment held up better, and comparing results across crashes shows whether that resilience was consistent or a one-off.
- COF fell further than the S&P 500 in all ten crashes it has traded through. The clearest case was the 2008 financial crisis, when COF fell 87.7% and the S&P 500 fell 55.2%.
- Among its popular alternatives, V held up best, falling less than COF in all eight crashes they both traded through.
Newest crash first. Each figure is the fund's deepest fall within the crash window; green means a smaller fall than COF.
| Investment | Held up better | 2023 regional bank crisisMar 2023 | 2022 bear marketJan 2022 | Covid crashFeb 2020 | Late-2018 sell-offSep 2018 | February 2018 volatility shockFeb 2018 | 2015 China and oil sell-offAug 2015 | 2011 euro debt crisisJul 2011 | 2010 flash crashMay 2010 | 2008 financial crisisOct 2007 | Dot-com bustMar 2000 |
|---|---|---|---|---|---|---|---|---|---|---|---|
| COF This pageCapital One Financial Corporation | — | −11.1% | −42.6% | −58.8% | −28.2% | −9.6% | −28.5% | −24.2% | −2.1% | −87.7% | −65.6% |
| SPY S&P 500State Street SPDR S&P 500 ETF | 10 of 10 | −3.4% | −24.5% | −33.7% | −19.3% | −6.5% | −12.8% | −17.9% | −1.5% | −55.2% | −47.5% |
| ENVA Enova International, Inc. | 1 of 6 | −12.9% | −42.8% | −60.9% | −41.4% | −3.7% | −62.9% | — | — | — | — |
| SYF Synchrony Financial | 0 of 6 | −15.2% | −43.6% | −62.0% | −33.3% | −9.6% | −30.7% | — | — | — | — |
| JPM JPMorgan Chase & Co. | 8 of 10 | −5.4% | −37.9% | −42.5% | −21.3% | −5.6% | −22.0% | −32.1% | −0.1% | −67.7% | −74.0% |
| MA Mastercard Incorporated | 8 of 9 | −4.0% | −28.2% | −41.0% | −21.9% | −5.8% | −20.4% | −13.8% | −3.1% | −62.7% | — |
| V Visa Inc. | 8 of 8 | −3.5% | −24.1% | −36.4% | −19.1% | −5.8% | −15.8% | −11.5% | −0.8% | — | — |
| BFH Bread Financial Holdings, Inc. | 4 of 9 | −15.0% | −59.6% | −78.1% | −41.8% | −4.5% | −41.3% | −18.7% | −0.8% | −70.5% | — |
| C Citigroup Inc. | 5 of 10 | −11.7% | −39.2% | −54.8% | −33.1% | −6.7% | −40.3% | −42.6% | −1.0% | −97.7% | −52.7% |
| AXP American Express Company | 8 of 10 | −9.8% | −31.6% | −49.6% | −20.7% | −8.6% | −36.6% | −18.1% | −4.5% | −83.4% | −59.1% |
| OMF OneMain Holdings, Inc. | 1 of 6 | −14.7% | −43.4% | −68.7% | −35.3% | −5.6% | −61.7% | — | — | — | — |
| FICO Fair Isaac Corporation | 9 of 10 | −2.5% | −34.8% | −50.9% | −25.4% | −7.8% | −16.0% | −32.8% | −0.6% | −75.1% | −45.8% |
| WRLD World Acceptance Corporation | 8 of 10 | −9.3% | −60.0% | −36.0% | −21.0% | −6.7% | −48.5% | −20.2% | 0.0% | −75.1% | −36.5% |
| BAC Bank of America Corporation | 6 of 10 | −12.4% | −38.7% | −47.8% | −26.4% | −6.9% | −37.8% | −45.2% | −0.6% | −93.4% | −36.3% |
| SLM SLM Corporation | 5 of 10 | −12.0% | −31.9% | −47.3% | −31.8% | −7.1% | −41.7% | −31.8% | −0.9% | −93.5% | −22.2% |
| TRU TransUnion | 4 of 6 | −6.4% | −52.7% | −45.1% | −29.8% | −4.8% | −25.0% | — | — | — | — |
| OPRT Oportun Financial Corporation | 1 of 3 | −18.0% | −79.1% | −53.3% | — | — | — | — | — | — | — |
| EFX Equifax Inc. | 8 of 10 | −3.4% | −42.3% | −35.8% | −32.3% | −7.6% | −17.9% | −16.9% | −0.5% | −49.8% | −48.6% |
| CACC Credit Acceptance Corporation | 8 of 10 | −9.0% | −32.8% | −46.1% | −20.6% | −4.4% | −30.4% | −30.5% | −1.4% | −61.4% | −48.2% |
| ALLY Ally Financial Inc. | 2 of 6 | −21.7% | −46.0% | −60.2% | −24.3% | −5.8% | −32.3% | — | — | — | — |
| NAVI Navient Corporation | 1 of 6 | −11.3% | −42.2% | −64.9% | −40.4% | −5.9% | −45.6% | — | — | — | — |
| SOFI SoFi Technologies, Inc. | 0 of 2 | −15.2% | −67.8% | — | — | — | — | — | — | — | — |
| UPST Upstart Holdings, Inc. | 0 of 2 | −13.3% | −87.0% | — | — | — | — | — | — | — | — |
How closely does COF move with the S&P 500?
Upside capture measures how much of the S&P 500's gains an investment kept in the months the market rose, and downside capture how much of its losses it took in the months the market fell. An investment that captures more of the gains than the losses has compounded ahead of the market over time. This section compares COF with its popular alternatives on both measures, and on beta (how strongly each has moved with the market), over the past 10 years.
- 11 of the 18 popular alternatives had a higher capture ratio (upside capture divided by downside capture) than COF's 0.79, led by ENVA, MA and V.
- V took just 79% of the S&P 500's losses, against 146% for COF, while still keeping 93% of its gains.
- Over the past 10 years, COF captured 115% of the S&P 500's gains in rising months and 146% of its losses in falling months, with a beta of 1.39. It amplified the market's moves in both directions.
Monthly total returns over the past 10 years, measured against SPY. 100% capture or a beta of 1.00 means moving in line with the S&P 500. Green marks a better figure than COF's: more upside, less downside or a higher capture ratio. Sorted by capture ratio.
| Investment | Upside capture | Downside capture | Capture ratio | Beta |
|---|---|---|---|---|
| COF This pageCapital One Financial Corporation | 115% | 146% | 0.79 | 1.39 |
| ENVA Enova International, Inc. | 170% | 135% | 1.26 | 1.49 |
| MA Mastercard Incorporated | 105% | 88% | 1.20 | 0.95 |
| V Visa Inc. | 93% | 79% | 1.18 | 0.87 |
| JPM JPMorgan Chase & Co. | 117% | 103% | 1.14 | 1.09 |
| AXP American Express Company | 117% | 113% | 1.03 | 1.16 |
| WRLD World Acceptance Corporation | 95% | 101% | 0.94 | 1.38 |
| SLM SLM Corporation | 98% | 108% | 0.91 | 1.18 |
| BAC Bank of America Corporation | 127% | 146% | 0.87 | 1.36 |
| FICO Fair Isaac Corporation | 137% | 159% | 0.86 | 1.31 |
| OMF OneMain Holdings, Inc. | 136% | 167% | 0.81 | 1.63 |
| C Citigroup Inc. | 131% | 165% | 0.80 | 1.49 |
| SYF Synchrony Financial | 125% | 163% | 0.77 | 1.56 |
| CACC Credit Acceptance Corporation | 121% | 169% | 0.72 | 1.32 |
| ALLY Ally Financial Inc. | 114% | 158% | 0.72 | 1.35 |
| TRU TransUnion | 142% | 228% | 0.62 | 1.47 |
| EFX Equifax Inc. | 103% | 191% | 0.54 | 1.39 |
| NAVI Navient Corporation | 97% | 186% | 0.52 | 1.50 |
| BFH Bread Financial Holdings, Inc. | 102% | 222% | 0.46 | 1.80 |
What diversifies COF?
Correlation measures how closely two investments move together, on a scale from 1 (in lockstep) through 0 (unrelated) to -1 (in opposite directions). This section lists large ETFs and stocks whose returns have had a low correlation with COF's. Because such investments tend not to fall at the same time, pairing COF with them can reduce a portfolio's overall swings.
- Moving a fifth of the money in COF into GLD would have cut the portfolio's volatility by 19% over the past 5 years and raised its annual return (+5.4% for COF alone, +8.9% for the mix).
- Among large ETFs, LVHI, DXJ and EMLP have moved largely independently of COF over the past 5 years, with correlations of 0.40 or lower, and each still earned a positive 5-year return.
- FIX made money in seven of the ten calendar years in which COF lost money.
Only ETFs with at least $1.0B in assets and stocks worth at least $10B, with a correlation below 0.5 over the past 5 years and a positive return, are included, ranked by Sharpe ratio; funds that hold the same thing are shown once. The year columns are the years in which COF lost money. The last two columns show a portfolio that is 80% COF and 20% the other investment, rebalanced monthly.
ETFs
| Investment | Correlation | 5Y return | Sharpe | 2022 | 2020 | 2018 | 2015 | 2011 | 2008 | 2007 | 2006 | 2002 | 2001 | 80/20 mix volatility | 80/20 mix annual return |
|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|
| COF Capital One Financial Corporation (this page) | 1.00 | +32.3% | 0.34 | −34.6% | −2.7% | −22.8% | −10.9% | −0.1% | −30.3% | −38.4% | −11.0% | −44.8% | −17.8% | 31.1% | +5.4% |
| LVHI InternationalFranklin International Low Volatility High Dividend Index ETF | 0.38 | +119% | 1.48 | +3.8% | −9.0% | −5.2% | — | — | — | — | — | — | — | 25.7% | +8.3% |
| DXJ InternationalWisdomTree Japan Hedged Equity Fund | 0.23 | +225% | 1.34 | +6.0% | +3.9% | −19.8% | +7.7% | −16.1% | −20.8% | −7.4% | — | — | — | 25.6% | +10.2% |
| EMLP Broad MarketFirst Trust North American Energy Infrastructure Fund | 0.40 | +103% | 1.06 | +10.4% | −13.4% | −8.7% | −25.3% | — | — | — | — | — | — | 26.2% | +8.0% |
| EWP Broad MarketiShares MSCI Spain ETF | 0.42 | +141% | 0.97 | −5.2% | −4.0% | −15.3% | −15.6% | −9.8% | −36.8% | +20.9% | +49.2% | −13.6% | −9.2% | 26.7% | +9.0% |
| DBEF InternationalXtrackers MSCI EAFE Hedged Equity ETF | 0.48 | +83.6% | 0.95 | −5.1% | +2.1% | −9.5% | +4.1% | — | — | — | — | — | — | 26.0% | +7.6% |
| SMH TechnologyVanEck Semiconductor ETF | 0.33 | +304% | 0.94 | −33.5% | +55.5% | −9.1% | −0.3% | +6.8% | −44.7% | +6.0% | −6.7% | −47.0% | −14.6% | 28.0% | +12.4% |
| XLE EnergyState Street Energy Select Sector SPDR ETF | 0.25 | +178% | 0.94 | +64.4% | −32.7% | −18.2% | −21.5% | +2.8% | −39.0% | +36.8% | +18.0% | −14.8% | −18.2% | 26.7% | +9.8% |
| GLD CommoditiesSPDR Gold Shares | 0.05 | +120% | 0.93 | −0.8% | +24.8% | −1.9% | −10.7% | +9.6% | +4.9% | +30.4% | +22.6% | — | — | 25.3% | +8.9% |
Stocks
| Investment | Correlation | 5Y return | Sharpe | 2022 | 2020 | 2018 | 2015 | 2011 | 2008 | 2007 | 2006 | 2002 | 2001 | 80/20 mix volatility | 80/20 mix annual return |
|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|
| COF Capital One Financial Corporation (this page) | 1.00 | +32.3% | 0.34 | −34.6% | −2.7% | −22.8% | −10.9% | −0.1% | −30.3% | −38.4% | −11.0% | −44.8% | −17.8% | 31.1% | +5.4% |
| CAH Medical - DistributionCardinal Health, Inc. | 0.27 | +471% | 1.54 | +54.1% | +10.1% | −24.5% | +12.6% | +8.1% | −39.6% | −9.8% | −5.8% | −8.3% | −2.5% | 26.8% | +12.3% |
| CLS Hardware, Equipment & PartsCelestica Inc. | 0.41 | +2,780% | 1.43 | +1.3% | −2.4% | −16.3% | −6.0% | −24.4% | −20.5% | −25.7% | −26.0% | −65.1% | −25.6% | 31.6% | +23.8% |
| MCK Medical - DistributionMcKesson Corporation | 0.18 | +397% | 1.41 | +51.8% | +27.1% | −28.4% | −4.5% | +11.8% | −40.4% | +29.7% | −1.2% | −27.2% | +4.9% | 26.3% | +11.8% |
| FIX Engineering & ConstructionComfort Systems USA, Inc. | 0.19 | +1,452% | 1.41 | +17.0% | +6.7% | +0.8% | +67.7% | −17.0% | −15.2% | +2.1% | +38.9% | −9.4% | +73.7% | 28.0% | +20.7% |
| MPC Oil & Gas Refining & MarketingMarathon Petroleum Corporation | 0.14 | +660% | 1.39 | +86.6% | −27.4% | −8.2% | +17.4% | — | — | — | — | — | — | 26.6% | +14.4% |
Common questions
What was COF's worst drawdown?
COF's deepest decline since it began trading in 1994 was 90.2%, from March 2006 to March 2009. It took about five years from the low to climb back to its old high.
What were COF's best and worst years?
Over 29 full calendar years, COF's best year was 1998, when it returned 113%. Its worst was 2002, with a return of -44.8%.
Is there a better investment than COF?
Among COF's popular alternatives, JPM, V and MA earned more than COF with less volatility over the past 5 years. JPM returned 17.3% a year at 24.3% volatility, against 5.8% a year at 35.1%. Looking beyond its popular alternatives, PAG (auto dealerships) and FCFS (consumer finance) earned more than COF with less volatility over the past 5 years. PAG returned 16.5% a year at 31.8% volatility, against 5.8% a year at 35.1%.
Is COF more volatile than the S&P 500?
Yes. COF's volatility over the past 5 years was 35.1%, about twice the S&P 500's 17.2%. Volatility measures how widely returns swing around their average: in roughly two years out of three, COF's return lands within 35.1% of its average, either way. The higher it is, the rougher the ride and the harder it is to hold through a slump.
What is COF's Sharpe ratio?
COF's Sharpe ratio over the past 5 years was 0.34, against 0.78 for the S&P 500, so COF earned less for each unit of risk than an index fund did. The Sharpe ratio is the return earned above cash for each unit of volatility: two investments with the same return are not equal if one got there with far bigger swings.
How correlated is COF with the S&P 500?
Over the past 5 years, COF's monthly returns had a correlation of 0.52 with the S&P 500. Correlation runs from 1 (moving in lockstep) through 0 (unrelated) to −1 (moving in opposite directions). They often move together: some diversification next to an index fund, but not a cushion. In the table, the correlation column measures each option against COF instead: the lower it is, the more that option would diversify a COF holding.
What are the best alternatives to COF?
Of the 21 popular alternatives we compared, six outperformed COF in at least 3 of 5 short-term and 2 of 3 long-term timeframes, with dividends reinvested: ENVA, SYF and JPM.
Did COF outperform the S&P 500?
COF finished ahead of the S&P 500 (SPY) in 15 of 29 full calendar years. In 2025, it returned +37.6%, against +17.7% for the index.
How did COF do in stock market crashes?
COF fell less than the S&P 500 (SPY) in none of the ten major crashes it has traded through, and further in ten. The clearest case was the 2008 financial crisis, when COF fell 87.7% and the S&P 500 fell 55.2%.
What diversifies COF?
These had a low correlation with COF over the past 5 years and still earned a positive 5-year return: among large ETFs, LVHI (correlation 0.38), DXJ (correlation 0.23) and EMLP (correlation 0.40); among large stocks, CAH (correlation 0.27), CLS (correlation 0.41) and MCK (correlation 0.18). A correlation near zero means the two have moved largely independently.
How we measure
- Short-term periods are 1M, 3M, 6M, YTD, 1Y; long-term periods are 3Y, 5Y, 10Y. An investment outperformed in a period when its total return, with dividends reinvested, was higher than COF's. Returns within 0.5 points or 3% of COF's, whichever is larger, count as a tie.
- "Qualified" means outperforming in at least 3 of 5 short-term periods and 2 of 3 long-term periods. "All-weather" means outperforming in every long-term period and all but one short-term period.
- Popular alternatives are the funds and stocks most often compared with this one. We include only those that trade today, are not leveraged or inverse, and hold at least $200 million.
- Volatility is the annualized standard deviation of daily returns over 5 years, a measure of how much the price typically swings in a year. The Sharpe ratio is the return above cash for each unit of that volatility.
- A decline, or drawdown, runs from a peak to the lowest close before the next high. The worst decline ever uses all the price history we have; comparisons between funds use the past 10 years so that younger funds are judged on the same stretch.
- Sector overlap is the share of assets two funds hold in the same sectors. Correlation and the mixed-portfolio figures use monthly returns.
- Upside and downside capture follow Morningstar's definition: the compound monthly return in the months the S&P 500 rose (or fell), divided by the S&P 500's compound return in those months. Beta measures how strongly monthly returns have moved with the S&P 500. All three use the same window for every investment.
- Figures are computed from daily adjusted prices and update after each trading day. Past performance does not predict future results.